When you need immediate results to increase your gift cards sales, nothing works better than a good Google AdWords campaign. You can pay to be first in Google for a specific search result. For example, if you want to be first when someone searches for "Christmas gift idea", Numerique.ca can prepare your ad campaign and make all the necessary follow-ups to make sure it performs great.
One of the main advantages of an AdWords campaign compared to traditional ads in newspapers, TV or other, is that you only pay for clients who are REALLY interested in your product. Your ad can be viewed 500 times, but you will only pay for the people who actually clicked on it and visited your website. What's more, is that you're sure that this person is interested in your product since they searched specifically for that information. All you need to do now, is close your sale!