A Web writer isn't just someone who writes well. Web Writing for your camping in Victoriaville is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your camping in Victoriaville and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your camping in Victoriaville, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your camping in Victoriaville aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your camping in Victoriaville just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your camping in Victoriaville that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your camping in Victoriaville, to help users find the information they want and then continue reading. That is the Web writer's main objective for your camping in Victoriaville.
Web content for your camping in Victoriaville has to be very precisely structured if you want to extend the time users spend on a website for your camping in Victoriaville. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your camping in Victoriaville!
Web Writing for your camping in Victoriaville also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your camping in Victoriaville, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your camping in Victoriaville. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Rimouski, for your NPO in Trois-Pistoles, for your transportation company in Trois-Rivières, for your hockey league in Tremblant, for your hotel in Bromont, for your restaurant in Tremblant, for your business in La Prairie, for your company in Rimouski, for your SME in Mont-Tremblant, for your car dealership in Terrebonne, for your startup in Chicoutimi, for your small town in Drummondville, for your store in Sept-Îles, for your shop in Saguenay, for your thrift shop in Drummondville, for your shoe store in Tremblant, for your clothing store in Trois-Rivières, for your electronics store in Chambly, for your robotics store in Drummondville, for your eyewear store in Chambly, for your furniture store in Longueuil, for your construction company in Saint-Jean-sur-Richelieu, for your hostel in Saint-Jean-sur-Richelieu, for your lodging in Mont-Tremblant, for your camping in Longueuil, for your outfitter in Trois-Rivières, for your printing house in Terrebonne, for your financial services company in Baie-Comeau, for your organization in Tremblant, for your nonprofit organization in Montreal, for your non profit organization in the South Shore, for your small business in Saguenay, for your insurance broker in Tremblant, for your human ressources in Sept-Îles, for your non profit in Tremblant, for your HR in Terrebonne, for your warehouse in Shawinigan, for your Saint-Georges in Montreal
Merci pour l'excellent travail Andrée
Wow! Parfait! Marco
Toutes mes félicitations! Très bien fait, très beau et un autre beau succès à venir! Claude