A Web writer isn't just someone who writes well. Web Writing for your HR in Lévis is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your HR in Lévis and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your HR in Lévis, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your HR in Lévis aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your HR in Lévis just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your HR in Lévis that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your HR in Lévis, to help users find the information they want and then continue reading. That is the Web writer's main objective for your HR in Lévis.
Web content for your HR in Lévis has to be very precisely structured if you want to extend the time users spend on a website for your HR in Lévis. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your HR in Lévis!
Web Writing for your HR in Lévis also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your HR in Lévis, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your HR in Lévis. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Trois-Pistoles, for your NPO in Rimouski, for your transportation company in the Laurentians, for your hockey league in Longueuil, for your hotel in Boucherville, for your restaurant in Gatineau, for your business in Boisbriand, for your company in Chateauguay, for your SME in Shawinigan, for your car dealership in Montérégie, for your startup in Drummondville, for your small town in Mauricie, for your store in Côte-Nord, for your shop in Lachine, for your thrift shop in Mont-Tremblant, for your shoe store in Mirabel, for your clothing store in Gatineau, for your electronics store in Saguenay, for your robotics store in Hochelaga-Maisonneuve, for your eyewear store in Pointe-Claire, for your furniture store in Saint-Hyacinthe, for your construction company in Magog, for your hostel in Hochelaga-Maisonneuve, for your lodging in Montreal, for your camping in Dorval, for your outfitter in North Montreal, for your printing house in Côte-des-Neiges, for your financial services company in Montreal, for your organization in Lachenaie, for your nonprofit organization in Quebec, for your non profit organization in Montmagny, for your small business in the Laurentians, for your insurance broker in Joliette, for your human ressources in Nord-du-Québec, for your non profit in Rosemont, for your HR in Plateau-Mont-Royal, for your warehouse in Chandler, for your bed and breakfast in Lac-Saint-Jean, for your spa in Terrebonne, for your brewery in Saint-Georges, for your city in Verdun, for your town in North Montreal, for your microbrewery in Saint-Hubert, for your association in Saguenay, for your tourism association in Canada, for your regional tourism association in Princeville, for your RTA in Plessisville, for your pub in Joliette, for your bistro in Tremblant, for your salon in Saint-Hubert, for your hairdressing salon in Nord-du-Québec, for your beauty salon in the Magdalen Islands, for your plumbing company in Laval
C'est super ça ! Merci ! Bien hâte d'essayer ça Isabelle
Merci beaucoup pour la rapidité d'exécution. Audrey
« Je tenais à te dire combien ce fut agréable pour moi de travailler avec toute ton équipe chez Numérique. Vous avez été accueillants, disponibles et patients. Je me suis sentie entourée et j'ai beaucoup apprécié votre ouverture. Pour une néophyte comme moi, c'était essentiel. » Maison la Gitée