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Web Writing for a small town in Pierrefonds

A Web writer isn't just someone who writes well. Web Writing for a small town in Pierrefonds is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for a small town in Pierrefonds and its user. Users want an optimal experience and a site that meets their specific needs

The goal of Web Writing is to improve your website's SEO efficiency for a small town in Pierrefonds, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.

SEO writing for a small town in Pierrefonds.

First and foremost, Web Writing for a small town in Pierrefonds aims to index your site in search engines, using SEO (search engine optimization). You want visibility for a small town in Pierrefonds just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:

A good Web writer will create quality content for a small town in Pierrefonds that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read

Reading behaviour

Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.

A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:

Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)

There is therefore a hierarchy to apply to a website's textual content for a small town in Pierrefonds, to help users find the information they want and then continue reading. That is the Web writer's main objective for a small town in Pierrefonds.

An effective structure

Web content for a small town in Pierrefonds has to be very precisely structured if you want to extend the time users spend on a website for a small town in Pierrefonds. This is done by applying the inverted pyramid model:

If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for a small town in Pierrefonds!

Web Writing for a small town in Pierrefonds also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).

Interaction: a participative experience for a small town in Pierrefonds

To optimize the user experience for a small town in Pierrefonds, it is also important to invite them to participate. Certain key elements can be inserted, such as:

All of these elements facilitate, humanize and dynamize the user experience for a small town in Pierrefonds. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.

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Super, merci beaucoup pour ton excellent travail à toi et à ton équipe!!! Marie-Claude

« Le site Web du réseau a pu évoluer au fil des tendances grâce à l'écoute de l'équipe de Numérique Technologies. À titre de webmestre, l'entreprise a su répondre à nos préoccupations d'efficacité, d'attractivité et de coût. Leur rapidité de réponse est sans conteste une de leurs plus grandes qualités. » Sylvie

Nous sommes emballées par l'efficacité de l'équipe Numérique! Notre nouveau site Web a déjà engendré de nouveaux clients. Son look est très professionnel ! Et nous obtenons d'excellents commentaires! Merci infiniment Marie-Ève

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